Whether you’ve gone through the branding process or not, working inside of your business can feel muddy. You might feel stuck, which can lead to overthinking or worse, feeling disconnected to the heart of your work. Sometimes, the original brand messaging isn’t working the way you hoped and planned.
In this session we’ll deep dive into your current messaging, offerings and branding to pinpoint blind spots and solve problems. Together we will:
bring you into your authenticity and extract what shows up from that lens
dissect your messaging and adjust or rewrite it into alignment
clarify what belongs in your brand — and what no longer fits
define your audience and offerings
operate from a brand foundation that allows for the creation of clear communication aligned with you and your audience
By the end of the session, you’ll feel refreshed and inspired to start sharing all that we’ve created together.
This session is intended to develop a plan designed for your authentic way in which you work and initiate you into action. Once the initial Brand Initiation Session is complete, there are options for continued support.
These sessions are offered at a reduced rate of $333 until March 12th, 2026.
Brand Initiation can happen before branding, before a rebrand, when branding feels stale, or when business feels muddy. This is also a session designed to define the problems you are solving for your audience. You might even be facing the fear of being seen and struggling to step into authenticity.
The more authentic we are, the less we fear being seen.
The session is 90 minutes of 1:1 time spent discussing and planning how to transform your brand now and into the future/in a lasting way. It includes an onboarding packet with worksheets to be completed before our session. These worksheets are uniquely designed to reflect what we prioritize in our initial 15 minute discovery call. You will walk away with a plan that includes action steps and attainable goals. The 90 minutes we spend together is used very intentionally as I take both mine and my client’s time very seriously.
Branding is the foundation of your work. It includes logos, font choices, color, messaging and a confidence about and inside your work that emanates. The session is designed to inspire, initiate and clarify your branding, whether or not you officially have a brand.
Become Memorable
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Be Inspired
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Become Memorable | Be Inspired |
What people say about working with me…
“I recently started a consulting business and needed someone to pick up where my previous designer left off. I was fortunate to be recommended to Chelsea Willet Designs through my network, and working with Chelsea has been an absolute pleasure!
What stood out to me about Chelsea is her ability to approach design through multiple lenses. I needed a professional look with a modern edge, and she delivered beautifully. Not only did she create a stunning website, but she also advised me on crucial elements like color palette, patterns, and design rules—things I would never have considered with my untrained eye.
Chelsea is incredibly professional and reliable. We used a project management tool for this project, which made communication during the design phase seamless. She was always prompt, met her deadlines, and delivered everything as promised at a great value.
Since launching my website, I’ve received rave reviews from clients, and I couldn’t be more pleased. I trust Chelsea’s opinion immensely and look forward to working with her as my business continues to grow. If you’re looking for a talented, dependable, and creative web designer, I highly recommend Chelsea Willet Designs!”
— Emily from Burges Red
www.burgesred.com